24/09/2007
Kensington’s innovative collection meets design needs of mobile executives
Kensington, the mobile computing accessories provider, has unveiled the SlimBlade™ Lifestyle Collection, a line of input devices uniquely tailored to the tech-savvy mobile executive. Combining a unique feature set with unrivalled simplicity, each product is designed to work flawlessly and intuitively. SlimBlade features the world’s first mobile trackball, which allows executives to ‘mouse’ on literally any surface. The SlimBlade Lifestyle Collection also features a sleek, modern design, with products offered in classic colours like deep wine, graphite, and ice blue.
The SlimBlade Lifestyle Collection embodies Kensington’s ‘Smart Made Simple’ philosophy, which focuses on innovation. Kensington has distilled mobile executives’ needs into three product pillars:
- Thin design – a slim profile (25-35 per cent thinner than a standard notebook mouse) and sleek appearance
- Layers of functionality – the elegant convergence of technologies and features arranged in a smart hierarchy that is simple to use
- Any terrain – optimised for the mobile lifestyle, with access to all features in any environment
“With SlimBlade, we set out to create the perfect peripherals for travelling executives,” said Cedric Villerio, Control It product manager at Kensington Europe. “So, we started from scratch and focused on their needs and lifestyle. SlimBlade is unlike any other input line because it is custom-made for its audience.”
“We understand that mobile executives need to get the most out of their computers in any setting – be it an office desk, an airport seat, the back of a taxi, or their sofa at home,” added Villerio. “The SlimBlade’s mobile trackball means our media and presenter mice give the essential computer control needed, whatever the user is doing. The modular notebook set gives them the option to use only the components that they need, separately or in tandem. These unique solutions are unified by their elegant shapes and intuitive controls, which support the multiple layers of technology that are built into each product.”
At the core of Kensington’s SlimBlade Lifestyle Collection is sleek, thin design. The line features a low profile for easy packing, and the products fit into the mobile computing environment. The products’ sleek appearance makes them especially well-suited for business travellers because they are designed for use in the home workspace as well as at work.
“Mobile executives are sophisticated and demanding technology users,” said Villerio. “They need simple and elegant solutions without compromise. With SlimBlade, we’ve created a line of products that is as unique as they are.”
Notes to editors
About Kensington
Kensington is a leading provider of desktop and mobile device accessories, trusted by IT, educators, business and home office professionals around the world for more than 35 years. Kensington products empower people to dynamically interact with content, creating a better working experience for productive performance. In both office and mobile environments, Kensington’s extensive portfolio of award-winning products provides trusted security, desktop productivity innovations, and ergonomic well-being. Our core competencies in engineering, industrial design, product quality and responsive customer support make Kensington The Professionals’ Choice™.
Headquartered in San Mateo, California, Kensington operates as the technology division of ACCO Brands (NYSE: ACCO), one of the world’s largest designers, marketers and manufacturers of branded business, academic and consumer products, sold in more than 100 countries across the globe.
Kensington is the inventor and worldwide leader in laptop security locks, the acknowledged leader of Trackball innovation and offers a broad range of premium-branded desktop productivity solutions.